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The next line

May 12, 2026

•

1 min read

The next line

3 lessons from 5,000+ posts

Blake Emal
Blake Emal
What you left out

Apr 18, 2026

•

2 min read

What you left out

Omission as a positioning tool...

Blake Emal
Blake Emal

Apr 16, 2026

•

2 min read

Stop answering demand!!

Create demand or lose margin...

Apr 14, 2026

•

2 min read

Mirror

Your blind spot costs revenue...

Apr 7, 2026

•

1 min read

Honest feedback

(This is not a regular newsletter)

Dec 17, 2024

•

2 min read

5 second landing page test

This is why you keep losing attention and leads on your website

Blake Emal
Blake Emal

Nov 5, 2024

•

2 min read

Your copy isn't boring, your brand voice is

6 brand voices to help you convert

Blake Emal
Blake Emal

Oct 15, 2024

•

2 min read

The New Content Advantage

This one is tasty

Blake Emal
Blake Emal

Oct 3, 2024

•

2 min read

Reach anyone you want

Don't worry, it's super simple.

Blake Emal
Blake Emal

Oct 1, 2024

•

2 min read

Instant subject line booster

Can't believe how simple this is (and how well it works)

Blake Emal
Blake Emal

Sep 24, 2024

•

2 min read

The 3-month marketing lag

Marketing always follows this rule

Blake Emal
Blake Emal

Sep 21, 2024

•

3 min read

The Service Free Trial

No, it shouldn't work. Yes, it does.

Blake Emal
Blake Emal

Sep 19, 2024

•

5 min read

9 requirements to write great hooks (+ advanced writing tips)

Fantastic hooks and how to write them

Blake Emal
Blake Emal

Sep 17, 2024

•

4 min read

8 ways to convert more

I've audited 600 pages to give you 8 tips for conversion

Blake Emal
Blake Emal
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